The Golding Group

The Golding Group is proud to announce our new relationship with two professional podcasts: American Diplomat and The General and the Ambassador produced by of The American Academy of Diplomacy, in partnership with the Una Chapman Cox Foundation. Our role is to expand the understanding of diplomacy, including its importance and its reality, to non-traditional American audiences via these podcast. We will also be working to reach a broader public in the American heartland while developing engaged audiences and a sustainable business model.

The American Academy of Diplomacy (AAD) is an independent, non-profit association of former senior US ambassadors and high-level government officials whose mission is to strengthen American diplomacy. AAD represents a unique wealth of talent and experience in the practice of American foreign policy, with over 250 members. https://www.academyofdiplomacy.org/

The American Diplomat podcast provides informative entertainment to the listening public from our nations’ diplomatic practitioners. The conversations with this elite cadre of career diplomats seek to give the listener a better understanding of the very human dimensions of those serving on the front lines of war, crises and conflict around the world. https://www.amdipstories.org/

The General and the Ambassador: A Conversation podcast is a series of unique conversations between U.S. Generals and U.S. Ambassadors on their strategic and operational teamwork to defend and advance U.S. global interests. Led by Ambassador (ret) Deborah McCarthy, the interviews with senior leaders explores the responsibilities, missions and results of their joint efforts in key combat theaters and during humanitarian crises. The series includes Iraq, Afghanistan, Africa, Europe, Russia, Haiti, Latin America and much more. https://www.generalambassadorpodcast.org/

The Golding Group partnered with the Better Business Bureau of Central Oklahoma to create a new business model and strategy with updated processes to lead the 88-year-old non-profit organization into the future of business development, communication and technology.

BBB of Central Oklahoma President Kitt Letcher details the successful partnership and how working with us has benefited the organization.

“My name is Kitt Letcher. I am the President and CEO of the Better Business Bureau serving Central Oklahoma. We work with businesses here in Oklahoma to make them better every single day.

The Golding Group helped us look at our entire business and look at it holistically, transforming it to be a new, current, modern BBB but also helps us thrive as an organization. For us, it’s been a really exciting process.

The thing that I love most about working with The Golding Group is that I know I’m going to get really honest feedback. I’m going to get information that helps us do better and that makes us better as an organization and what is going to keep us moving forward for the next hundred years. I think that’s what every business owner wants. That’s how we make progress.

It’s been a great process for us and one I would really recommend.”

The Golding Group is proud to announce our partnership with DD Audio, the manufacturer of the finest audio products including car speakers, subwoofers, amplifiers, marine speakers, headphones and earbuds since 1986. DD Audio hand builds the best subwoofers in the world, with the highest quality components available to ensure maximum product performance and longevity, from their Oklahoma City, USA headquarters.
The Golding Group will be working with the DD Audio leadership team on a number of business development projects including crisis management, new business collaborations and new market identification. We will also be continuing our collaboration on the DD Audio #SpeakerSeries live events for the creative community at Project 3810.
The Golding Group is proud to announce our partnership with SaveYour.Town online and in-person resources for small town development. Becky McCray and Deb Brown are the authentic experts for rural areas and small towns. They know small towns thrive by setting themselves apart. Becky and Deb joined forces to show everyone practical steps to help shape a brighter future for any small town.
The Golding Group will be providing project management, audience development and full-service marketing to maximize the reach and impact of the SaveYour.Town team. We’re looking forward to growing the SaveYour.Town brand, sharing their awesome content and extending their reach to help as many communities across the country as possible.

Kyle and Pritch will be presenting a Crisis Communication workshop (1st time presenting together) in Minnesota 9/20/19. More details soon.

UPDATE: Our flight out of OKC never happened. An electrical issue on our Southwest Airlines flight left us stranded at home with no way to make it to Minneapolis for the YMCA Marketing Conference on time. 

We apologize to the great people at YMCA and hope to find a way to offer our services at a different time.

6 Reasons These Entrepreneurs Crush It While Others Merely Succeed.

Confidence, risk-taking, delegation: America’s most remarkable entrepreneurs have a few key traits in common….. Knowledge. 

Felicite Moorman was intellectually precocious. At 16, she was calculating FICA taxes for the movie theater where she worked. In college, she had four majors. During her first year of law school, she sued AT&T for overcharging her father on roaming charges. When AT&T didn’t show up to small-claims court, she won by default. When AT&T didn’t pay, she filed a claim against one of its properties. AT&T settled.

Today Moorman is co-founder and CEO of Stratis IoT, a Philadelphia-based business that develops software for remotely controlling lights, locks and alarms in apartment houses and dorms. The industry is changing fast, and Moorman studies it voraciously, deluging Stratis’s Slack channels with articles and white papers….. Read the rest of the feature here.

Oklahoma startup wins top award from independent panel of experts in health, medical and technology industries.


VORTTX Training And Testing is the 2018 winner of the Best Compliance Solution in Clinical and Health Administration award given annually by MedTech Breakthrough, an independent organization that recognizes the top companies, technologies and products in the global health and medical technology market. Winners in other categories include Fitbit, 23andMe, Apple, WebMD, GE Healthcare along with 59 other medical, health and technology companies. 
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The MedTech Breakthrough Awards celebrate the world’s most outstanding MedTech products, services and companies. The winners showcase health and medical technologies and companies that have both succeeded in pushing ingenuity and exemplify the best in healthcare technology solutions across the globe. 
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Developed in partnership between The Golding Group and top long-term care facility managers in the Midwest, the VORTTX system provides variable emergency response scenarios for facility staff training exercises. This type of training and reporting is part of compliance requirements for local, state and federal licensing. Facility staff can train and test in groups, teams or on an individual basis with more than 3,000 possible scenarios.
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About VORTTX Training And Testing
VORTTX is designed to be the most user-friendly variable outcome training solution available. Multi-part, multi-level scenarios provide a unique experience every time. VORTTX training utilizes shift, time-of-day and real-world complications to present robust training and testing opportunities. Facility leadership receives a summary report of each training exercise that can be used for licensing compliance as well as seeing areas of needed improvement in staff training. VORTTX provides better staff preparation while reducing the time and cost of planning, executing and documentation. For more information visit www.VORTTX.com
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About MedTech Breakthrough
The MedTech Breakthrough Awards program is devoted to honoring excellence in medical and health-related technology companies, products and people. The MedTech Breakthrough Awards provide a platform for public recognition around the achievements of breakthrough MedTech companies and products in categories including Patient Engagement, mHealth, Health & Fitness, Clinical Administration, Healthcare IoT, Medical Data, Healthcare Cybersecurity and more. For more information visit www.MedTechBreakthrough.com.

In October, many of The Golding Group business ideas and plans were put on hold with the purchase of our Oklahoma City home base 1219 Creative followed by our exit from that location. But now, we’re ready to announce not only a new Oklahoma City office location but also the launch of The Golding Group Content Factory at The 3810 Project. 

 

We will be using this space for not only creating content for ourselves and our clients but also producing podcasts and videos for others, hosting public events and creating collaboration opportunities for the Oklahoma City business community. If you need a home for your podcast, video show or project please contact us. That’s what we’re here to provide.

 

The Golding Group has partnered with superstar content producer Sarah Zubair to create a workspace for high impact audio, video and photography combined with strategy and execution planning to maximize any marketing budget. We have several existing podcasts lined up and several new projects in the works. Many of those have been on-hold during our relocation. 

 

We want to do more for you OKC. Bring your podcast, projects or ideas to The Content Factory and let us help you execute. Make The Golding Group and Sarah Zubair part of your content marketing team. If you are interested in office space, co-working or warehouse with shipping/receiving support then check out The 3810 Project small business and manufacturing incubator. We will be hosting several community collaboration events at The 3810 Project in the next few months to introduce OKC to this very innovative start-up facility. 

 

The Golding Group is an award-winning think tank of strategic planning, business process management (BPM) and marketing integration experts. Our focus is growing organizations. We provide expertise in all phases of operation, specific to each of our client’s needs. Our creative, top-to-bottom approach is what makes working with The Golding Group a completely different experience. Our focus is providing expertise to increase income, decrease cost and improve overall efficiency for our clients. We help you make decisions that lead to long-term, sustainable growth. We identify and connect you with your best target audience, making the sales funnel a sales pipeline

 

Sarah Zubair is a skilled creative with a high interest in business function and a personality to match. Before branching out on her own, she served as the Creative Director at Flow.Photos, OKC’s biggest real estate media company. Today she operates as one of the youngest independent consultants for small businesses and organizations in the OKC metro. Her method is objective-based content creation, a concept sure to bring eyeballs to any brand. Whatever your media needs may be, Sarah is the one-stop-shop solution.

For more information, contact Kyle Golding at 405-361-4927 or via email.

 

After almost six years, The Golding Group has ended its full-time working relationship with Rococo Restaurants, Catering and The Manhattan OKC. The first client put on retainer upon the launch of The Golding Group in November of 2011, Rococo Restaurants has been the agency’s longest client relationship. This working agreement ended on August 31st, 2017.

Rococo Restaurants owner Bruce Rinehart and The Golding Group CEO Kyle Golding first met when Rinehart opened the original Rococo located at 2825 N. Penn avenue in 2004. The two began their professional relationship shortly after Rinehart opened Rococo Northpark a few years later.

Over the last 5 years, The Golding Group has helped create and managed the Rococo brand identity, advertising and new business development for both restaurant locations and eventually Rococo Catering, Rococo Love Salad Dressing and the newly opened Manhattan OKC in the downtown central business district.

Since 2013, The Golding Group has been recognized by marketing and advertising peers multiple times for their work on behalf of Rococo Restaurants. In 2013, The Golding Group received Awards of Excellence for Integrated Marketing from the American Marketing Association (AMA-OKC) and Integrated Marketing Plan from the International Association of Business Communicators (IABC-OKC). In 2014, The Golding Group received the Award of Excellence in Social Media from AMA-OKC and also the Public Relations Society of America (PRSA-OKC) for management of multiple Rococo social media accounts. Also in 2014, The Golding Group was awarded the Judges Choice Award coupled with the Award of Merit for Best Special Event from AMA-OKC.

“We have had an amazing time working with Rococo Restaurants on a huge variety of marketing, advertising, product development and special events over the last five plus years. With the successful launch of The Manhattan OKC in March of this year, we felt this was the right time for both of our organizations to explore new opportunities. All of us at The Golding Group wish Chef Rinehart and the whole Rococo / Manhattan OKC family the best of luck in the future. We’re looking forward to expanding our business in new and different ways. This includes attracting client opportunities in Oklahoma City, Philadelphia and new markets as well.”

Kyle Golding
CEO and Chief Strategic Idealist
The Golding Group

The Golding Group is an award winning think tank of strategic planning, business process management (BPM) and marketing integration experts. Our focus is growing organizations from the inside out. The Golding Group connects business, non-profit organizations and others to their best possible audiences while creating internal efficiency to maximize profitability and sustainability. We create business growth opportunities by forming strategic, full-service partnerships with our clients. This is not business-as-usual. To contact us, please visit our website. 

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Entrepreneurs crave growth to help them push through the doubts and frustrations which plague them. Kyle Golding of The Golding Group had these same issues, and that’s why he turned everything inside out to build his businesses. We talk to Kyle about his entrepreneurial experiences and what he can do for listeners.

Questions Asked and Answered:⠀

How did The Golding Group come about?⠀
• Is there a sameness in the corporate world?⠀
• For Kyle, what does building from the inside-out mean?⠀
• How does Kyle’s company help small businesses grow when they have a limited budget?⠀
• Is customizable marketing the future? Is it here?⠀
• Is it easier bringing in a client then maintaining them?⠀
• What has helped Kyle unfrustrate himself from issues during the run of his business?⠀
• How important is honesty in a business??⠀

Show Follow-Ups: ⠀
• Learn more about The Golding Group at their website or Kyle’s Twitter feed
• For Your Thinking Cap: Kiss and Say Goodbye to Your Corporate Job⠀
• Advertise on The Unfrustrated Entrepreneur⠀
• Be a Guest on The Unfrustrated Entrepreneur⠀

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