Business Communication Definitions

Too often, people confuse the different disciplines of business communications: Marketing, Advertising and Public Relations. On this episode, Kyle and Pritch will clear up the confusion with real-world definitions of each word plus how each is implemented and… Read More

Marketing, Advertising, Public Relations and Sales Communication

This week, The Golding Group partners Kyle Golding and Pritch Pritchard, APR explain the similarities, differences and crossover of the 4 types of business communications. The pair discuss in what order you start (spoiler: it’s marketing) and how… Read More

Start-up Financing Options

A new business faces different challenges than an existing business. Some of these challenges are financing, cash flow management and credit. On this episode of the #NeoMarketing podcast, The Golding Group Partners discuss many of the popular financing and… Read More