New Client Announcement: DD Audio

The Golding Group is proud to announce our partnership with DD Audio, the manufacturer of the finest audio products including car speakers, subwoofers, amplifiers, marine speakers, headphones and earbuds since 1986. DD Audio hand builds the best subwoofers… Read More

New Client Announcement: Save Your Town

The Golding Group is proud to announce our partnership with SaveYour.Town online and in-person resources for small town development. Becky McCray and Deb Brown are the authentic experts for rural areas and small towns. They know small towns… Read More

Alternative Business Models

Today we’re discussing many the alternatives to traditional B2B, B2C and B2G business models that exist in 2018. We also have a special guest interview with Mark Masters, CEO of Chloeta Fire detailing his journey from humble beginnings… Read More

The Correlations of Starting With Why

Continuing on from our previous discussions of Starting With Why (with of course reference back to Simon Sinek) this week we discuss not only Starting With Why but the strategy and logical conclusions based on our audience as… Read More

Disrupting The Music Industry

The power of audio started with radio, commercial jingles and the record business. But we don’t listen to, buy, share or promote records the same way we once did. The music industry is prime for disruption by the… Read More

Why Start With Why

On show 2 of our second podcast year, we revisit a common theme now that Pritch is reading Simon Sinek’s book “Start With Why”. The guys discuss the motivation behind great business decision-making and how not knowing “Why” most often leads to… Read More

The Power Of Sound In Business Communication

Welcome to year two of the NeoMarketing podcast. This is our first biweekly episode. New episodes of the show on the 1st and 3rd Wednesday of every month. Today we’re going to discuss the power of sound in… Read More

Advocacy As A Business Communications Tool

Advocacy has become increasingly effective as a Marketing, Public Relations and Audience Development tool. But, this is not a one-size-fits-all idea. There are plenty of ways to incorrectly utilize advocacy that might cause more harm (to your business) than good. On… Read More

Felicite Moorman Featured In Inc. 5000 Special Issue

6 Reasons These Entrepreneurs Crush It While Others Merely Succeed. Confidence, risk-taking, delegation: America’s most remarkable entrepreneurs have a few key traits in common….. Knowledge.  Felicite Moorman was intellectually precocious. At 16, she was calculating FICA taxes for the… Read More

Business Communication Definitions

Too often, people confuse the different disciplines of business communications: Marketing, Advertising and Public Relations. On this episode, Kyle and Pritch will clear up the confusion with real-world definitions of each word plus how each is implemented and… Read More