Guest Post: 4 Culture Changes You Should Make In Your Business

A business is more than a collection of assets and liabilities. It is also a group of people, and the way that those people interact always has a large influence on how the business does. A company that… Read More

The State Of Success article “A ❤️ For Art” – OK Dept. of Commerce

Kyle Golding is an Oklahoma visual artist and founder of The Golding Group, an award-winning think tank of business process management (BPM) and marketing integration experts. Despite growing a successful business, he is also able to pursue his… Read More

How to Choose the Best Restaurant Name – NCR Silver Blog

A good restaurant name is many things, chief among them: memorable, simple, searchable and relevant. Choose a name that stands apart “Every business needs to consider a brand — name, logo, slogan, colors, etc. — that connects with… Read More

21 Most Compelling Qualities of Great Leaders

Kununu Blog asked a handful of CEOs and business leaders to tell in their own words and experiences (in about 3 sentences or less) what they consider to be the top quality of a great leader. #7. Open-minded “The… Read More

Creating An Effective Social Media Campaign

Creating a Social Media (SM) campaign has the same basic structure of a traditional campaign: identify your best, most likely to engage audience then craft the message and choose the channel accordingly. Identify the objective, set a time… Read More

#BeersAndBranding Happy Hour and Marketing Event 2/9/17

Beers And Branding  informal, high-level discussion about branding and audience development with a focus on alternative tactics and digital tools best suited for modern audiences. Check this page for the latest information, more details and videos.

How to Brand Your Lifestyle on the Network Journal Blog

Golding Group CEO Kyle Golding interviewed by Ann Brown for The Network Journal. December 1st, 2016 Your lifestyle is your unique experience. And that experience is brandable. That’s what Amy Oestreicher found out. She has used her life… Read More

#BeersAndBranding OKC 4thQtr2016 Live Stream Video

The #BeersAndBranding OKC 4th Quarter 2016 live stream video featuring Kyle Golding is on YouTube. Beers And Branding is serious marketing + casual conversation + cold brew

Oklahoma AIDS Care Behind The Scenes Video

We are proud to support OK AIDS Care Fund by collaborating w/ @undrellmaholmes and @versaphotovic on this @redtienight 2017 Behind The Scenes video for the 25th anniversary of OKC’s biggest and best fundraiser.

Don’t Sell. Build Audience. – Kyle Golding, CEO of The Golding Group

IABC-OKC Guest Speaker 8/4/16 Stop selling by features or price points. Tell a story, give an experience, create an attitude, embrace a lifestyle. Connect to your audience in deep, powerful ways for true loyalty. Let’s talk about how… Read More