The Power Of Sound In Business Communication

Welcome to year two of the NeoMarketing podcast. This is our first biweekly episode. New episodes of the show on the 1st and 3rd Wednesday of every month. Today we’re going to discuss the power of sound in… Read More

Advocacy As A Business Communications Tool

Advocacy has become increasingly effective as a Marketing, Public Relations and Audience Development tool. But, this is not a one-size-fits-all idea. There are plenty of ways to incorrectly utilize advocacy that might cause more harm (to your business) than good. On… Read More

Perception vs. Reality

Pritch points out the age-old concept “perception is reality” in today’s news for Public Relations missteps with tips for a more effective approach to communications in less-than-perfect conditions. Thanks to modern technology, 24/7 news cycles and peer-to-peer communications we all need to… Read More

Business Models: Adapt Or Die!

That might be a bit dramatic, but not too far off the mark. The way business gets done today is rapidly changing and evolving. This includes every type of business, not just technology. So how do you keep up?… Read More

Finding Target Stakeholders

Straight from Professor Pritch, advice for finding your target Public, Audience or Stakeholder – anybody who is affected by or has an effect on an organization. How do you find that person you want your communications campaign to… Read More

The Need For Civil Communications

Have you noticed how combative communication has become? We definitely have! As a follow-up to last week’s discussion about the ways to best utilize success, today we discuss how we can make our society a better place with more… Read More

Chasing Success

What is the key to success? We’ll tell you on this episode of the #NeoMarketing Podcast. The topic was inspired by an episode of the #SaturdayMorningHustle podcast our CEO Kyle Golding produces each week. www.saturdaymorninghustle.com What is the definition… Read More

5 Principles Of Ethical Leadership

Pritch has put together an amazing five-part outline for ethical leadership every business owner, manager, decision maker, team member, employee and entrepreneur needs to consider. Listen to the podcast to hear the full details for each of these five categories: 1. Respect… Read More

Artist / Business Collaborations

Why do marketing pros and business decision makers need to hear from and collaborate with artist, musicians, etc….? Because creatives have influence, connect with audiences, draw attention, reflect current culture and predict what happens next.  1. Artist are… Read More

BONUS EPISODE: Joe Hendrix, CFP / CPA Wealth Management For Entrepreneurs

On this special episode, We talk with Joe Hendrix from Mariner Wealth Advisors about economic issues specific to entrepreneurs, business owners and investors. This includes new changes in tax law, the difference between C-Corp and S-Corp filings and… Read More