Creating An Effective Social Media Campaign

Creating a Social Media (SM) campaign has the same basic structure of a traditional campaign: identify your best, most likely to engage audience then craft the message and choose the channel accordingly. Identify the objective, set a time… Read More

3 Signs Your Business Could Benefit From An Email Newsletter

Our CEO Kyle Golding is quoted (twice!) is this informative post on the Insureon Small Business Blog. Read his full advice for using an e-newsletter to build audience below and then read the full blog post here. Query:… Read More

How to Brand Your Lifestyle on the Network Journal Blog

Golding Group CEO Kyle Golding interviewed by Ann Brown for The Network Journal. December 1st, 2016 Your lifestyle is your unique experience. And that experience is brandable. That’s what Amy Oestreicher found out. She has used her life… Read More

Oklahoma Venture Forum Member Profile

The Golding Group Connects with the Audience by Lori Williams for OVF. He tames redwood by night and develops businesses by day, but Kyle Golding’s jobs don’t end there. The owner of The Golding Group and Share Furniture is… Read More

“So, are you a phone app company now?”

We have enjoyed a lot of attention since releasing the Keep Me Posted! smartphone app last month. Overall, the public has been very receptive to the private family communications app and our efforts to publicize its availability. A… Read More

Expert Non-Profit Direct Mail Tips

Here are a few direct mail tips and techniques specifically for non-profit organizations. Contact us if you need more detailed information. Non-profit direct mail facts: $5.2 billion (estimated) amount in fundraising driven by non-catalog direct mail in 2010 91% of… Read More

Improve Your Marketing with Response Tracking

You did your research, created a target market profile and know what makes your product/service better than the competition. Now you have to deliver that message. A consistent message over multiple channels works best, but which should you… Read More