The Golding Group is an award-winning think tank of strategic planning, business process management, integrated marketing and public relations experts. We develop strategy, determine the most effective action plans, then execute. We create marketing that can be measured, adjusted and then repeated by incorporating data trends, best practices and audience feedback in a two-way conversation. More than just tactics and ideas, The Golding Group offers full-service marketing, business development and communication expertise, execution and measurement. We identify opportunities to attract the right audience and convert attention into conversations. Read more….
January 19, 2022
An old idea that's very, very relevant in 2022: Lifetime Value of advertising, marketing, public relations and customer service.Listen →
January 5, 2022
New for '22 our predictions of essential and impactful business trends for 2022 - NOT new normal, just normal business in the new year.Listen →
December 15, 2021
Episode 134 was inspired by a recent conversation we had with a new business owner who was overwhelmed by too much information. He had taken a multi-week class on starting a business, read blogs, listened to podcasts and purchased a franchise that came with a huge marketing manual.Listen →