Earlier this year, we had the opportunity (thanks to T&S Web Design) to work with a very small but very impactful organization helping the kids of Honduras: Shine! Honduras
This group of caring volunteers are making a difference in the lives of school children in one of the poorest countries on earth and they are doing so in a new way. Unlike other organizations that run food pantries or tutoring programs Shine! Honduras is very focused, selective educational program. They identify the brightest students (limited number) with the most potential for success and create a path to that better future with education, mentorship and family involvement. The idea is to create the leaders of tomorrow, who will change the communities they grew up in – permanently. It’s a different approach to combating poverty, but already showing signs of success.
With their unique approach, the organization often had problems explaining the how and why of their process to potential donors and business partners. That’s where we come in. We met with founder Robert Elliott in Edmond, OK to find simple, no-cost ways to help Shine! Honduras with fundraising. What we came up with was to adjust their positioning and marketing language to be more concise and direct.
Shine! Honduras – Changing the world one child at a time.
Simply supplying food and clothing to the children of Honduras will not break the cycle of poverty they live in. But gaining access to the best bilingual education for the most promising kids can do just that. That is our approach at Shine! Honduras.
Shine! Honduras provides that access along with mentoring, technology and transportation to a select group of kids with the most potential. Our focused approach to identifying, evaluating and elevating the brightest of these children is proving to be highly effective in creating lasting change in Honduras. Today’s thriving students are tomorrow’s leaders and role models.
By creating positive examples of success, Shine! Honduras is giving hope to whole communities. Shine! Honduras – Changing the world one child at a time.
Please take a moment to check out the Shine! Honduras Facebook page and consider supporting a great organization doing great work. For detailed information about how to support Shine! Honduras, contact Robert Elliott at (405) 370-6324 or by email.
As we get close to the end of another wonderful year for us at The Golding Group, we are counting our blessings and trying to give back when we can. Thank you everyone for making 2013 the best year ever. Support great charity organizations like Shine! Honduras or any of our other non-profit partners.