Strategic Growth Partners

January 29, 2020

BONUS Video Podcast: Retail Strategy Analysis

Strategic Growth
Strategic Growth
BONUS Video Podcast: Retail Strategy Analysis
/

Show Notes

Welcome to a BONUS VIDEO EPISODE of the #NeoMarketing podcast. We’re going to spend just a couple of minutes talking very specifically about an approach that a retailer has taken that Pritch thinks he’s figured out what they’re doing. Here we go with the breakdown of Christmas retail by Pritch Pritchard, APR & Fellow PRSA.

The commercial we’re talking about is Jared® Jewelers with a smooth R&B trio singing while a young man is pulling out a Jared box across the table from the beautiful young lady. What happens next? There’s a little necklace inside, not a ring. He’s not proposing to her, because it’s the start of the relationship. What does he say? “Let’s see where this goes.”

Pritch thinks the underlying message is a new business strategy: Give somebody something at the beginning of the relationship.

Goodness, Decency & Civility in Business

Goodness, Decency & Civility in Business

s always the right thing to do but also good for business too. The big picture approach to brand, reputation and thought leadership is directly connected to efforts to utilize goodness, decency and civility. Let's talk about it.

Listen →
The Single Most Important Key To Success

The Single Most Important Key To Success

The single most important key to success is... you have to listen to find out. We will reveal the word, concept, discipline, execution, etc. in the first 2 minutes and then discuss all of the aspects for utilization, implementation and maximization in your pursuit of success in your business, self-brand or career.

Listen →
Business Strategies For Dealing With Fake News

Business Strategies For Dealing With Fake News

Pritch breaks down, analyses and leads the discussion regarding an Aug 25th, 2020 Forbes magazine article 16 Business Strategies For Dealing With ‘Fake News’ (link below). WE agree with some of the advice, offer our own opinions and correlate to the state of mass media + social media in

Listen →