Strategic Growth Partners

May 3, 2018

Conversion Copywriting with J Bryant Creative

Strategic Growth
Strategic Growth
Conversion Copywriting with J Bryant Creative
/

Show Notes

Strategic Growth
Strategic Growth
Conversion Copywriting with J Bryant Creative
/

We have a special guest on today’s podcast. Jennifer Bryant Robbins is a conversion copywriting expert who started her professional life as an accountant before transitioning to creative services by forming J Bryant Creative in 2011.

Jennifer has a specific approach to creating effective copy for websites, blogs and sales funnel collateral. She says “Content tells, Copy sells and Conversion Copy is copy on steroids”. She starts with research, then writing and then testing and validation. Too many people just toss copy on a page a hope for the best.

General copy tells people what you do, but conversion copy has a specific role or goals to accomplish. It’s “selling with a purpose” according to Jennifer. You can find out more about conversion copy services J Bryant Creative at http://jbryantcreative.com or email her at jennifer@jbryantcreative.com or call her directly at (405) 353-COPY. 

Subscribe to the NeoMarketing podcast on iTunes http://bit.ly/TheGoldingGroup and videos on YouTube http://bit.ly/GoldingGroupYouTube.

Every week on the NeoMarketing podcast, The Golding Group partners Pritch Pritchard, APR and Kyle Golding briefly (5-8 mins.) discuss best practices, latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options. Educational, informative and (hopefully) entertaining. https://thegoldinggroup.com

Let’s engage. Follow us on
Twitter: https://twitter.com/GoldingGroup
Instagram: https://www.instagram.com/TheGoldingGroup/
Facebook: https://www.facebook.com/StrategicBusinessGrowth/
LinkedIn: https://www.linkedin.com/company/the-golding-group/

 

Goodness, Decency & Civility in Business

Goodness, Decency & Civility in Business

s always the right thing to do but also good for business too. The big picture approach to brand, reputation and thought leadership is directly connected to efforts to utilize goodness, decency and civility. Let's talk about it.

Listen →
The Single Most Important Key To Success

The Single Most Important Key To Success

The single most important key to success is... you have to listen to find out. We will reveal the word, concept, discipline, execution, etc. in the first 2 minutes and then discuss all of the aspects for utilization, implementation and maximization in your pursuit of success in your business, self-brand or career.

Listen →
Business Strategies For Dealing With Fake News

Business Strategies For Dealing With Fake News

Pritch breaks down, analyses and leads the discussion regarding an Aug 25th, 2020 Forbes magazine article 16 Business Strategies For Dealing With ‘Fake News’ (link below). WE agree with some of the advice, offer our own opinions and correlate to the state of mass media + social media in

Listen →