September 21, 2017

Ep5 Crisis Communication In The Digital Age

#NeoMarketing Podcast
#NeoMarketing Podcast
Ep5 Crisis Communication In The Digital Age
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Show Notes

The how, when and why of crisis communication management when news travels at the speed of light thanks to internet, mobile and social media. Topics include:

  • 24 Hour News Cycle or 24 Second News Cycle
  • Social Media: Friend or Foe
  • Controlling The Message (or not)
  • Give Answers, But Also GIve Prospective
  • Ethics = Creditability
  • Respond To A Crisis or No Response

Bonus Question: Describe your dream project or perfect client? For Pritch, it’s a prime example of thought leadership. For Kyle, a full scope startup to a realized brand.

Subscribe to the NeoMarketing podcast on iTunes or Spreaker or YouTube. Every week on the NeoMarketing podcast, The Golding Group partners Pritch Pritchard, APR and Kyle Golding briefly (5-8 mins.) discuss best practices, latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options. Educational, informative and (hopefully) entertaining.

#NeoMarketing Podcast Series

#NeoMarketing Podcast Series

On the #NeoMarketing podcast, The Golding Group partners Kyle Golding and Pritch Pritchard, APR discuss best practices, latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options. Educational, informative and (hopefully) entertaining.

Listen →
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A truly successful business isn't just about $$ but creating and maintaining a positive impact vehicle for you, your family, employees, collaborators, vendors, end-users, and the community. But there are big, major mistakes that business owners, leaders and entrepreneurs make on a regular basis. What are these terrible mistakes, and how can you avoid them? Listen to find out. Bonus Discussion: False unicorns and self-inflicted errors.

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Corporate Social Responsibility

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