Podcast

The Power of Yes

There is a great deal of motivation and potential opportunity in every process that starts with a Yes instead of No. “The Professor” Pritch Pritchard, APR and PRSA Fellow breaks

Read More
Business Value Of Podcasting

That’s right, a podcast about podcasting. But, this episode of the #NeoMarketing Podcast is focused specifically on the value of adding podcasting to your business marketing mix. Favorite Podcasting Tools:

Read More
Learning Lessons From (other people’s) PR Disasters

We can all learn from our mistakes, but isn’t it better when you learn from the mistakes of others? On Ep116, Co-host Kyle Golding and Pritch Pritchard, APR & PRSA Fellow will break down to failures (and lessons to be learned) of one yet-to-become-public customer service and public relations worst-case scenario and two very public missteps by major brands who should have known better (but still failed big).

Read More
Entrepreneur School Q and A

#NeoMarketing Podcast co-host and Golding Group CEO Kyle Golding had an opportunity this week to participate (via Zoom) in a Q/A with students in an Entrepreneur program at a local

Read More
Protocol: Purpose, Concept & Execution

Professor Pritch Pritchard, APR goes through the applications of protocols for crisis communications laid out by Jim Lukaszewski in his article “Establishing Individual and Corporate Crisis Communications Standards, Principles and

Read More
Leadership By Delegation

“The Professor” Pritch Pritchard breaks down all the benefits of delegation, a true sign of leadership. For this podcast, we define Delegation as: “Dividing up responsibilities in order to be

Read More
Bonus Episode: 2020 Review

Because we have an “extra” Wednesday in December, we decided to drop one last #Bonus episode to end the year right. We are running down the top topics, discussions, guests

Read More