March 1, 2018

The Business Ethics Of Public Relations

#NeoMarketing Podcast
#NeoMarketing Podcast
The Business Ethics Of Public Relations
/

Show Notes

#NeoMarketing Podcast
#NeoMarketing Podcast
The Business Ethics Of Public Relations
/

High ethics are essential to any business, non-profit or other organization in the modern information age. Being a professional, we have to hold ourselves to high standards to honest business practices. Your Marketing and Public Relations teams have an additional level of ethical consideration when communicating with the public, stakeholders, employees, etc. 

This week, Pritch and Kyle break down the pros/cons of ethics and decision-making. Every communication professional will face situations where someone wants you to break your ethical code. What will you do, how will you correct the situation? Being ahead of this conversation with education, collaboration and professionalism can keep your business out of the (negative) media spotlight. 

Subscribe to the NeoMarketing podcast on iTunes http://bit.ly/TheGoldingGroup and videos on YouTube http://bit.ly/GoldingGroupYouTube
.
Every week on the NeoMarketing podcast, The Golding Group partners Pritch Pritchard, APR and Kyle Golding briefly (5-8 mins.) discuss best practices, latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options. Educational, informative and (hopefully) entertaining. https://thegoldinggroup.com
.
Let’s engage. Follow us on
Women of Integrity In Business

Women of Integrity In Business

On episode 129, we're discussing the measurable value of ethical business practices and the potentially catastrophic effects of ethical failings along with the reasons we are sponsors of the Better Business Bureau Serving Central Oklahoma award for Woman Of Integrity 2021.

Listen →
The Role Of Business In Society

The Role Of Business In Society

"The Professor" Pritch Pritchard, APR & Fellow PRSA challenges co-host and Golding Group CEO Kyle Golding to a philosophical debate on the Friedman Doctrine: The Social Responsibility of Business is to Increase Its Profits. Friedman is known as one of the most influential economists of the 20th century. The Friedman doctrine has been very influential in the corporate world but has also attracted criticism. We go deep and wide in the back-and-forth discussion.

Listen →
#NeoMarketing Podcast Series

#NeoMarketing Podcast Series

On the #NeoMarketing podcast, The Golding Group partners Kyle Golding and Pritch Pritchard, APR discuss best practices, latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options. Educational, informative and (hopefully) entertaining.

Listen →