Marketing Is A Two-Way Conversation
July 6, 2023
By gaining insights into customer behavior, businesses can create products, services and experiences that align with their customers’ expectations.
Five Keys To Starting Any Business
December 15, 2021
Episode 134 was inspired by a recent conversation we had with a new business owner who was overwhelmed by too much information. He had taken a multi-week class on starting a business, read blogs, listened to podcasts and purchased a franchise that came with a huge marketing manual.
Business Communication Definitions
August 20, 2018
Too often, people confuse the different disciplines of business communications: Marketing, Advertising and Public Relations. On this episode, Kyle and Pritch will clear up the
Marketing, Advertising, Public Relations and Sales Communication
February 22, 2018
This week, The Golding Group partners Kyle Golding and Pritch Pritchard, APR explain the similarities, differences and crossover of the 4 types of business communications.
Start-up Financing Options
February 15, 2018
A new business faces different challenges than an existing business. Some of these challenges are financing, cash flow management and credit. On this episode of the