Strategic Growth Partners

Audience

Top Trend 2022: Data Activation

Consumers are more sophisticated than ever in 2022. They know businesses are collecting data on them, some of which they voluntarily share via search engines, website clicks and opt-ins. It’s not enough to stop at basic, generic demographic data for marketing.

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Sales and Customer Service During COVID-19

Now more than ever, customer service is paramount to establishing, maintaining and leveraging your best consumer relationships. We discuss customer service philosophy, best practices and give you a few examples of great and terrible coronavirus customer service. Customer service can make or break any business, so let’s spend some time talking about it.

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Say No To Say Yes For Success

How does saying Yes and No appropriately factor into creating success, what are the practical applications and what exactly is “business karma”? Listen to find out.

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The Essential Skill Of Listening

In business, we need to utilize every essential tool, asset and employee skill to create an advantage. One of the most often missed skills is listening. Critical, open-minded data collection

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Avoiding PR Tone Deafness

Most business decision makers understand the need for a positive brand voice when it comes to advertising and public relations, but too many are tone deaf in response to negative

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Client Profile: Save Your Town

The Golding Group is proud to announce our partnership with SaveYour.Town online and in-person resources for small town development. Becky McCray and Deb Brown are the authentic experts for rural

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Positioning For Small Business

There are two major mistakes businesses make: 1. failure to position correctly and 2. attempting to attract too broad of an audience. “Everyone” is not your audience. Kyle and Pritch

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