Avoiding PR Tone Deafness
March 20, 2019
Most business decision makers understand the need for a positive brand voice when it comes to advertising and public relations, but too many are tone
BBB of Central Oklahoma Endorses The Golding Group
December 27, 2018
The Golding Group partnered with the Better Business Bureau of Central Oklahoma to create a new business model and strategy with updated processes to lead the
The Correlations of Starting With Why
October 17, 2018
Continuing on from our previous discussions of Starting With Why (with of course reference back to Simon Sinek) this week we discuss not only Starting
Positioning For Small Business
May 9, 2018
There are two major mistakes businesses make: 1. failure to position correctly and 2. attempting to attract too broad of an audience. “Everyone” is not