The Golding Group

Strategic Growth Partners

Business Development

Business Development A to Z

A full hour breaking down Business Development into 10 easy-to-understand sections. It’s our longest episode for a good reason – Business Development is the central nervous system of any organization.

Read More »

Sales and Customer Service During COVID-19

Now more than ever, customer service is paramount to establishing, maintaining and leveraging your best consumer relationships. We discuss customer service philosophy, best practices and give you a few examples of great and terrible coronavirus customer service. Customer service can make or break any business, so let’s spend some time talking about it.

Read More »

International Marketing and Value-Added Services

Pritch Pritchard, co-host of the #NeoMarketing podcast, returns from a summer in Italy teaching PR for the University of Oklahoma. Topics discussed include Italian wine, international marketing, and value-added services. The podcast cover professional business communication practices and latest industry trends across various channels.

Read More »

Special Guest: Kitt Letcher, CEO – Better Business Bureau of Central Oklahoma

The latest podcast episode features Kitt Letcher, President & CEO of the Better Business Bureau of Central Oklahoma shares her experience on leading teams and fostering an effective corporate culture. Letcher explains how she rebuilt her local chapter and offers advice for managing a business efficiently. Best practices and trends in business communication are also discussed.

Read More »

Special Guest: Steve Davis and Che’ Loessberg

In the absence of regular co-host Pritch Pritchard, the NeoMarketing podcast features two Oklahoma City business professionals, Steve Davis and Che’ Loessberg. They discuss HR’s impact on businesses, the role of the Oklahoma Venture Forum in supporting entrepreneurship, and the shift towards digital platforms for business communication.

Read More »