Crisis Communication Protocol Review
May 17, 2023
Thanks to recent spectacular failures in audience relations from major brands (Bud Light), organizations (FBI) and high-profile individuals…
Learning Lessons From (other people’s) PR Disasters
April 7, 2021
We can all learn from our mistakes, but isn’t it better when you learn from the mistakes of others? On Ep116, Co-host Kyle Golding and Pritch Pritchard, APR & PRSA Fellow will break down to failures (and lessons to be learned) of one yet-to-become-public customer service and public relations worst-case scenario and two very public missteps by major brands who should have known better (but still failed big).
Protocol: Purpose, Concept & Execution
February 3, 2021
Professor Pritch Pritchard, APR goes through the applications of protocols for crisis communications laid out by Jim Lukaszewski in his article “Establishing Individual and Corporate
Business Development A to Z
July 1, 2020
A full hour breaking down Business Development into 10 easy-to-understand sections. It’s our longest episode for a good reason – Business Development is the central nervous system of any organization.
Handling Crisis: The Power of Protocol (Part 2 of 2)
October 16, 2019
Part 2 of our Crisis Communication Protocol keynote that we recently presented to the YMCA National CMO Conference. We’re going deep and complete on this conversation, so we did it in two parts. Presentation Slide deck: http://bit.ly/CrisisCommProtocol
YMCA CMO Conf. “Handling Crisis: The Power of Protocol”
October 2, 2019
In September, our PR experts Pritch Pritchard, APR and Kyle Golding presented “Handling Crisis: The Power of Protocol” to the YMCA National CMO conference. The
Handling Crisis: The Power of Protocol (Part 1 of 2)
October 2, 2019
We go through our Crisis Communication Protocol keynote that we recently presented to the YMCA National CMO Conference. We’re going deep and complete on this