Flashback to Conversations With The Golding Group Podcast Pilot Series
August 7, 2024
As the podcast/video series comes to an end, we look back at these first three shows to see how the advice holds up. (Spoiler Alert: it does!)
Bold Statement: Improve Any Business with Effectiveness and Efficiency
February 21, 2024
There are two ways to create sustainable profitability in any business: Effectiveness and Efficiency. Both should be pursued simultaneously and continually with focus and consistency.
The Best of the Strategic Growth Podcast 2023 (Part 1)
January 3, 2024
We had so many amazing guests, insightful conversations and interesting topics discussed on the Strategic Growth Podcast in 2023. We kick off 2024 with a review of the best clips from January to June (Part 2 will cover July to December).
The Golding Group Celebrates 12 Years of Business Success
November 13, 2023
The Golding Group Strategic Growth Partners celebrates our 12th anniversary as a critical player in strategic business development and organizational effectiveness.
Professional Podcasting: Communication, Not Selling
August 2, 2023
Businesses should be utilizing podcasts to communicate without selling. Instead of going straight for the close, use podcasting to create trust, develop working relationships and build community around your brand.
Marketing Is A Two-Way Conversation
July 6, 2023
By gaining insights into customer behavior, businesses can create products, services and experiences that align with their customers’ expectations.
Crisis Communication Protocol Review
May 17, 2023
Thanks to recent spectacular failures in audience relations from major brands (Bud Light), organizations (FBI) and high-profile individuals…
Brand Involvement In Social Issues
October 19, 2022
The pros and cons of Corporate Social Responsibility (CSR) programs. This includes social issue marketing, philanthropic efforts, employee volunteer initiatives and diversity/inclusion programs to build brands and satisfy customers.
Ethics Pop Quiz Bonus Episode
August 31, 2022
Co-Host Kyle Golding asks Professor Pritch Pritchard, APR & Fellow PRSA two pop quiz style business ethics questions for his unscripted answers and advice.
Maximize Decency and Civility To Build Trust
August 17, 2022
We return to a common subject on this podcast but we all (personal, business and society) need to do better – treating each other with decency and civility.
5 Additional Strategies For Crisis Communication
June 15, 2022
Just like insurance (health, car, home, etc.) well-developed crisis communications protocols and training are essential for business BEFORE a problem arises. A public relations crisis can come from a major issue, a minor misunderstanding or an internet fake controversy.
Goodness, Decency & Civility in Business
May 18, 2022
The right thing is always the right thing to do but also good for business too. The big picture approach to brand, reputation and thought leadership is directly connected to efforts to utilize goodness, decency and civility. Let’s talk about it.