Sponsorships

Advocacy As A Business Communications Tool

Advocacy has become increasingly effective as a Marketing, Public Relations and Audience Development tool. But, this is not a one-size-fits-all idea. There are plenty of ways to incorrectly utilize advocacy that might cause

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Using PR in Community Relationships

The Golding Group’s resident Professor of PR Pritch Pritchard, APR starts a multi-part series of discussions about overlooked aspects of public relations with a conversation about community involvement and relationship

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Updated: The Perfect Pitch

This updated repost is part of my presentation this week at the Oklahoma Arts Conference. Enjoy! “How do you secure sponsorship for smaller, non-signature events?”. The biggest hurdle seemed to

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Non-Profit Event Sponsorship Tips

I was participating in a recent League of American Orchestras roundtable when the question was asked “How do you secure sponsorship for smaller, non-signature events?”. The biggest hurdle seemed to be businesses

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