Strategic Growth Partners

Top 10 Reasons To Attend IABC OKC This Thursday

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Golding Group Partner and Chief Strategic Idealist Kyle Golding will be the featured speaker for the August IABC OKC meeting. His topic “Cause Marketing: Overcoming Stigma and Other Challenges” will explain how a research, planning and creative execution come together when creating an integrated marketing campaign. The meeting is 11:30 – 12:30 at the Bricktown Brewery (2nd floor). Click here for more details or to RSVP. Along with free parking in Bricktown, here are the top 10 reasons to attend:

  1. Learn how to plan and execute a highly effective (and award winning) integrated campaign.
  2. “Overcoming Stigma” – You don’t get to talk about that very often.
  3. Discussion of For-Profit and Non-Profit marketing including differences and similarities.
  4. New haircut!
  5. Learn all the angles of full campaign integration.
  6. Because it’s at a brewery, you can order a beer (maybe).
  7. How to harness the power of PR by staying on message.
  8. Did I mention this campaign has won a lot of awards? There will be a cool video section of the talk.
  9. How to get excited about research, planning and measurement.
  10. No teleprompter! What’s the worst that could happen?

We hope to see you all there. Thanks again to IABC OKC for the opportunity to talk about marketing with our peers.

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