The Golding Group

Strategic Growth Partners

March 17, 2021

The Evolution Of Crisis Communications Protocols

Show Notes

Strategic Growth
Strategic Growth
The Evolution Of Crisis Communications Protocols

On this episode, we continue our conversations about when, why and how of utilizing crisis communications protocols in place of out-of-date plans. “The Professor” Pritch Pritchard, APR & PRSA Fellow explains the ideas behind our 10 Protocols (+ a bonus protocol) for Crisis Communications.

03:19 Protocol #1 Responsible
04:34 Protocol #2 Timely
06:45 Protocol #3 Openness
07:43 Protocol #4 Respect
08:57 Protocol #5 Cooperation
09:42 Protocol #6 Integrity
11:05 Protocol #7 Compassion
12:19 Protocol #8 Generosity
12:56 Protocol #9 Honesty
14:20 Protocol #10 Word and Deeds
14:43 Protocol #11 Include Your Employees
16:28 Give us your feedback

Subscribe to the podcast:
Spotify (Login First)
Google Podcast
Pod Link
Podcast Addict

On every #NeoMarketing podcast, we discuss best practices, the latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options.

#NeoMarketing COVID-19 Business Support Episodes
Video Playlist:
Audio Playlist:

To contact us for advice, assistance or collaboration:


Let’s engage! Follow us:
Twitter @GoldingGroup
Instagram @TheGoldingGroup