Strategy Starts With “Why”
July 5, 2018
Too often, really smart people running a business or non-profit organization focus on day-to-day tactics without creating a strategy first. If you will put in
Too often, really smart people running a business or non-profit organization focus on day-to-day tactics without creating a strategy first. If you will put in
Why do marketing pros and business decision makers need to hear from and collaborate with artist, musicians, etc….? Because creatives have influence, connect with audiences,
This week, Pritch is motivated by a recent visit to OKC from PRSA CEO Joe Truncale, APR and National Chair Tony D’Angelo, APR on a “Listening
There are two major mistakes businesses make: 1. failure to position correctly and 2. attempting to attract too broad of an audience. “Everyone” is not
We have a special guest on today’s podcast. Jennifer Bryant Robbins is a conversion copywriting expert who started her professional life as an accountant before transitioning
Pritch and Kyle discuss “lightning round style” the most common communication mistakes they see businesses make every single day. Listen along as they detail what each
There are a plethora of options for entrepreneurs, non-traditional business owners and non-profit organizations can operate without huge upfront cost or commitments. On #NeoMarketing Ep. 35,
Today we discuss our business advice reading list. Both Pritch and Kyle detail the books they are currently reading and recommending to others. The full
Highlight audio from the #ResultsJunkies North American Tech Tour in Stillwater, OK featuring The Golding Group CEO Kyle Golding speaking very specifically about how to
It’s a special guest dual episode of the #NeoMarketing podcast this week. Pritch is on Spring Break so we have two special guest segments. First,
This week on the #NeoMarketing podcast we will be talking about “Branding For Start-Ups” from the recent presentations by our CEO Kyle Golding for the Stillwater, OK stop
#NeoMarketing Podcast from the NEW podcast production studio on the campus of the University of Oklahoma. Today, we’re talking about how college students and young